Introduction

Expectations, stories, relationships, and experiences are all components that make up a brand. These elements create a whole that helps you and me choose between companies and products when we shop.

In short, anyone who meets someone from Publitech also encounters our brand. This means that everything from our internal communication and advertising to support, product descriptions, and the conversations our account managers have with customers plays a vital role in how we communicate our brand and influence how it is perceived.

On this page, we want to inspire you on how we can spread joy, knowledge, and positive experiences through communication and design, and how you can contribute to developing our image.

This design manual is your guide when you need to create materials for print or screen for Publitech. It contains everything you need: logo, colors, typography, graphic elements, tone, and imagery. Together, they define Publitech's visual identity. You will also find instructions and examples to maintain a strong, clear, and consistent expression.

If you have any questions, notice any missing information, or have ideas for improvements, feel free to reach out to us at any time. Your feedback is valuable to us. The brand identity will evolve over time, so keep an eye on this page for the latest updates.